Meta Ads + Ceres
Connect Meta Ads to Ceres — your AI Growth Officer — so its specialist agents work from your real Meta Ads data. Pull campaign performance (spend, ROAS, CPA) from your Meta (Facebook / Instagram) Ads account.
What Ceres does with Meta Ads
Campaign performance — spend, ROAS, cost-per-acquisition, and conversions — from your Meta (Facebook / Instagram) Ads account.
Propose Meta Ads changes — new campaigns, ad sets, ads, and creatives, plus custom audiences and pausing underperformers — with the numbers attached. Every change waits for your explicit approval before it touches your ad account. There is no autonomous spend mode.
What Ceres reads from Meta Ads
- Spend by campaign, ad set, ad, and creative — so you see exactly where every dollar goes
- Return on ad spend (ROAS) and cost-per-acquisition (CPA) for each campaign
- Conversions and results tied to your campaign objectives
- Reach, impressions, and frequency — how many unique people saw your ads and how often
- Click-through rate (CTR), cost-per-click (CPC), and cost-per-thousand-impressions (CPM)
- Performance broken down by placement — Facebook Feed, Instagram, Stories, Reels, and Audience Network
- Audience breakdowns by age, gender, device, and region where available
- Trends over time, so underperformers and winners surface as the data moves
How Ceres uses Meta Ads
Once you connect your Meta (Facebook / Instagram) Ads account, Ceres reads it on a schedule — pulling spend, ROAS, cost-per-acquisition, conversions, reach, frequency, and click metrics down to the individual campaign, ad set, ad, and creative. It slices the same numbers by placement and audience so the picture is concrete, not averaged into mush. Every figure your agents cite is grounded in an evidence chain traced back to the exact Meta report it came from, with the date range attached.
Your Paid Ads Manager turns that read into work. It watches for budget pacing problems, rising CPAs, and creatives that have stopped converting, then drafts the response — a new campaign, ad set, ad, or creative; a custom audience; or pausing an underperformer — with the supporting numbers attached. Crucially, none of it ships on its own. Every change is proposed for your explicit approval before it touches your ad account, and there is no autonomous spend mode. You see the proposed change, the reasoning, and the data; you approve, and only then does it go live.
What you get is a standing paid-social capability running for you in the background — someone reading your Meta Ads daily, flagging waste, and proposing concrete moves backed by evidence, without you having to log into Ads Manager. The honest line: Ceres does the analysis and drafts the change, but you stay the one who signs off on every dollar of spend. Nothing about your budgets, campaigns, or audiences changes until you approve it.
In practice
Your Paid Ads agent notices a Meta campaign whose cost-per-acquisition crept past its baseline, drafts a “pause the loser and test two new creatives” proposal with the spend chart attached, and waits — nothing changes in Meta Ads until you approve.
Agents that use Meta Ads
Meta Ads integration FAQ
- Does Ceres integrate with Meta Ads?
- Yes. Connect your Meta (Facebook / Instagram) Ads account and Ceres reads your campaign performance on a schedule, then proposes changes for your approval. Your Paid Ads Manager handles both the analysis and the approval-gated changes.
- What does Ceres read from Meta Ads?
- Spend, ROAS, cost-per-acquisition, and conversions, plus reach, impressions, frequency, CTR, CPC, and CPM — broken down by campaign, ad set, ad, and creative, and sliced by placement and audience where available.
- Can Ceres create campaigns or change spend in Meta Ads?
- Only with your explicit approval. Ceres can propose new campaigns, ad sets, ads, and creatives, custom audiences, and pausing underperformers — with the numbers attached — but every change waits for your one-click sign-off before it touches your ad account. There is no autonomous spend mode; nothing goes live until you approve it.
- Which Ceres agents use Meta Ads?
- Your Paid Ads Manager. It reads your Meta Ads performance to find waste and opportunity, then drafts the proposed changes for your approval.
- How often does Ceres read my Meta Ads data?
- On a recurring schedule, so spend, ROAS, and CPA stay current and any underperforming campaign or fading creative surfaces while it still matters — not weeks later.
- How do I connect Meta Ads?
- Connect your Meta (Facebook / Instagram) Ads account from your Ceres dashboard. Once linked, your Paid Ads Manager begins reading campaign performance on a schedule, and any proposed change is held for your approval before it touches your account.
Put Meta Ads to work with Ceres
Ceres is your AI Growth Officer plus the specialists you choose. 14-day free trial. From $19/month. Cancel anytime.