Managed Google Ads disclosure

When you ask AgentCeres to advertise a page it hosts for you, AgentCeres builds the campaign, writes the ads and runs them in Google Ads on your behalf. It is a managed service: you approve a plan, and AgentCeres operates it.

The campaigns do not run in a Google Ads account of your own. They run in an advertising account that AgentCeres creates and holds inside its manager account — one account per project, bound to that project and never shared with another business. Your ads, your keywords, your results and your spend all stay inside that one account.

AgentCeres pays Google. You never give Google a card for these campaigns and Google never bills you for them. Instead you prepay an ad balance to AgentCeres, and that balance draws down as Google charges for clicks.

The advertising account is held and funded by Cresion AI, Inc., the Delaware company that operates AgentCeres. Google discloses who paid for an ad, so Cresion AI, Inc. is the payer name Google will show on your ads unless you change it yourself on your account's verification page.

You are the advertiser. The business being advertised is yours, the page the ads point at is yours, and you are responsible for the legality of what it says and what it sells — including any licence, registration or disclaimer your market requires. AgentCeres screens what it is willing to run and refuses whole categories outright, but that screening is a risk control for AgentCeres, not legal advice to you, and it does not move that responsibility.

Every amount you add to your ad balance is split in two: the part that goes to Google, passed through at cost, and a service fee of 10% that AgentCeres keeps for building, running and reporting on the campaigns.

The fee is shown as its own line at checkout, before your first purchase, and as its own line on every receipt afterwards. It is never folded into the Google figure.

The service fee is not refundable. The unused part of your balance is — see the next section.

Your dashboard reports what Google actually charged, read from the advertising account itself and shown exclusive of the service fee. The fee is reported separately and is never blended into a spend figure.

The unused part of your balance — the part that would have gone to Google — is refundable on request. If you do not ask for it back, AgentCeres keeps it available to you for twelve months.

One gap is worth knowing about. When Google detects invalid clicks it credits them back, and it issues that credit against the bill it sends AgentCeres rather than against the per-campaign figures your dashboard reads. Today AgentCeres does not pass those credits through to your balance. If that ever changes, this page changes with it.

When a visitor clicks one of these ads and lands on the page AgentCeres hosts for you, the server that serves your page sets exactly one cookie in that visitor's browser:

It is set by the server, not by a script running on your page, and it holds only the identifier Google itself attached to the ad click plus the time of that click. It carries no name, no email address, no browsing history and nothing a visitor types into your page.

It is read for one purpose: when that visitor submits a form on your page, AgentCeres reports the submission back to Google as a conversion, so the campaign can learn which clicks were worth paying for. It is used for nothing else, and it is shared with nobody except Google, as the conversion itself.

The cookie lasts 90 days and is set without a consent banner — the same posture AgentCeres takes on its own marketing site. There is no way to run these ads without it: with no cookie, a form submission cannot be tied to the click that paid for it, and the campaign is spending blind. If that trade is not acceptable for your visitors, the honest answer is not to run these ads.

AgentCeres never spends money you haven't approved. Inside a plan you approved it can pause, lower a budget or drop a keyword on its own; anything that would spend more or reach new people waits for your approval.

Concretely: a plan you have not approved never starts. Once you have approved one, AgentCeres may pause the campaign, pause a keyword, lower a budget, add keywords inside an ad group you already approved, remove a keyword block you approved, or replace ad copy pointing at the same page. It may also undo its own stops — re-enable a keyword it paused, or resume a campaign it paused itself, inside the plan. What none of them can do is raise your approved limit — though adding keywords, or removing a block, does change who sees your ads underneath it.

Raising a budget, raising the most AgentCeres will bid, and widening the area each need a fresh approval from you, every time. Two things are not available at all today: AgentCeres cannot add an ad group to a campaign you already approved, and it cannot point existing ads at a different page. Advertising a different page is a new program — proposed, priced and approved from the start, the same way the first one was.

Every change AgentCeres makes on its own is written to an audit log, and the number it may make in a day is capped. That log is not something you can browse on your dashboard today; ask, and we will tell you what is in it. AgentCeres can pause a program; only you can end one.

Google requires advertisers to verify who they are. When Google asks for verification on your account, AgentCeres passes Google's request and Google's own link straight to you, and tells you what Google is asking for.

AgentCeres never collects, stores or handles your identity documents and cannot verify on your behalf: Google requires the advertiser's own paperwork, not the manager's.

If Google's deadline passes without verification, Google pauses the account. Your balance is untouched, and we bring the campaigns back once Google confirms your verification.

AgentCeres will pause your campaigns, without waiting to ask, when:

• the page or the ads look like a policy risk — at the start, or on a later re-check, because a page can change after it was approved;
• your ad balance falls too low to safely cover the days ahead, since Google can deliver more than a daily budget on any given day;
• your campaigns spent far more in one day than the budgets you approved should allow, so we stop them and check;
• a payment for your ad balance is disputed;
• the page the ads point at is unpublished, deleted or unreachable — paying for clicks that land on nothing is waste, and a Google policy violation in its own right;
• Google suspends the advertising account.

Your Ads page always says that the campaigns are paused and what, if anything, you can do about it; for some of these we also email you. Pausing is not ending: your balance stays yours, and the program can resume once the reason is gone.

You can pause or end at any time, from your dashboard or by asking your agent. AgentCeres may pause; only you may end.

The advertising account can come with you. Ask, and AgentCeres hands it over: it adds your Google account as an administrator, you attach your own billing inside Google, and AgentCeres unlinks the account from its manager account. The campaigns, the history and the conversion data stay where they are — you are not starting over.

If you close your AgentCeres account, the programs end and the campaigns stop. Any unused balance is refunded.

AgentCeres does not guarantee any number of clicks, leads, calls or sales, or any position in Google's results. What an ad costs, and whether it is shown at all, are decided by Google's auction against other advertisers — nobody controls that, and anybody who tells you otherwise is selling something.

What AgentCeres does commit to is the reporting described above: Google's exact cost, the fee shown separately, and a plain account of what changed and why.

Google publishes a guide for businesses whose Google Ads are run by somebody else. It sets out what you are entitled to ask for, what a third party has to tell you, and what to watch out for. Google requires third parties like AgentCeres to put it in front of their customers — and AgentCeres would rather you read Google's own account than take its word for any of the above:

Advertiser guide: Working with third parties — Google Ads Help.

Google's third-party policy also requires AgentCeres to report the exact amount Google charged, exclusive of its own fee, and to disclose that fee in writing before your first purchase and on every invoice. Sections 3 and 4 above are how AgentCeres does that. If you think it is falling short of any of this, tell us — and Google's guide above explains how to report a third party to Google directly.